Rosella was created over the course of six months, during a Monotype internship in London as part of Nadine Chahine's team together with Toshi Omagari and Malou Verlomme.
I had the opportunity of visiting the Salfords type archive. While there, a version of the Engravers typeface caught my eye and I had the first spark of an idea.
Ornamental Rosella design draws on a long tradition of decorative typefaces, borrowing the elegance and intricacy of engraved letterforms, and lending them a contemporary twist. Working in the package design field I came to see how important the personality of type is and how much it can make the product stand out.